Showing World and Smart Grooming to Partner for 2023

Showing World are delighted to announce our partnership with Smart Grooming for 2023.

Smart Grooming, a British Brand based in Devon, are industry leaders in turnout, grooming and show preparation products.

Careful consideration form the Smart Grooming team has brought substance and sustainability to their unique collection, that delivers innovative, high quality, trusted products, as well as humane methods for both the professional and amateur to compliment and align with all areas of horse grooming and competition turnout.

Victoria Goody, CEO said: “We are passionate about bringing educational content forwards and the Showing World and Native Pony platform provides an idea springboard for us to bounce off.

Our team of sponsored riders and ambassadors give us the ideal opportunity to share with the Showing World and Native Pony audience, their tips and advice, training, and production as well turnout and behind the scenes activities that take place throughout the year to bring their horses and ponies to the top of the line within the showing circuit.”

Editor, Beth Simons, said: “We could not be more thrilled to partner with Smart Grooming! The team is extremely dedicated to equestrian learning, and this partnership further highlights their commitment to the showing community. I cannot wait for our readers to see what we have in store for them!”

For more information about Smart Grooming, please visit their website:

Find them on socials:  FB @smartgrooming     Insta: @smart_grooming

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